About 7-8 years ago, I got frustrated with FB, which eventually became mostly an address book for me. Today, I seldom check to see if anyone is trying to contact me.
At that time, I invented a co-operative social media where the users make the decision as to advertising and data mining. I had set up a TDG-like system of governance for the users to make those decisions:
http://dvfoodchain.org/Consensus/index.html
Did the people come? Despite speding some money on advertising for "Consensus" , this idea didn't go anywhere. It seemed to be another situation where people like to complain a lot but won't consider alternatives. to fix the problem they are complaining about.
Sometimes I wonder about the rocks in my head.