Spolu 9: What Business becomes a Spolu?

Why would a business want to join the spolu network?

Good question.

The second and subsequent businesses that join the spolu network will be small and independent. They won’t have the marketing and purchasing power of their corporate competitors.

But there are consumers who are looking for an alternative and organic way to participate in the economy. Being part of the spolu network identifies the spolu to these customers. With the profit distribution, many customers will prefer to shop at the spolu than a corporation doing similar business. Not only would these customers get a little money back, they would know the profits are moving around the economy helping all sorts of people — and not mostly going to people who are already wealthy.

So I’m anticipating independent restaurants, retailers, car and home repairs, and artisans as the early spolu adopters. Maybe farmer’s markets and local media outlets.

As these businesses get more customers, other businesses will see the advantage of joining the spolu network. I can see rental properties, grocery stores, farms, small factories, legal offices, dental offices, etc. as becoming part of the second wave.

Bigger businesses that have many small customers will have to look at changing from a corporate model…